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Turn paid clicks
into qualified leads.

Build multi-step lead-gen funnels, see exactly which step loses people and test the fix.

£19 per user a month plus a charge for each leadPay as you goPrices ex-VAT at 20% · Businesses only
SAMPLE FORM
qualify.example.com
Step 2 of 633%

Do you own your home?

Solar Homeowner Qualifier template

Funnel healthSAMPLE DATA
Landing
100%
Home owner?
78%
Monthly bill
59%
Address lookup
47%
Contact details
41%
✦Monthly bill is your biggest drop-off step. Shortening it could reduce drop-off here.
Every account includesCustom domainsA/B testingIntegrations
Your dashboard

Live submissions, drop-off tracking and variants in one place.

qualified.thesolargeeks.co.uk

Works with Leadbyte natively, Make, Zapier and your own endpoint via webhook, and your GA4, Meta Pixel, Clarity and GTM tracking IDs

Leadbyte
Zapier
Make
GA4
Tag Manager
Meta Pixel
Clarity
Webhook
How it works

Build. Publish. Optimise.

Everything you need to turn paid traffic into qualified leads, in one operating system.

No-code funnel builder

Compose multi-step funnels with conditional logic on a drag-and-drop canvas built for conversion paths.

Funnel builder canvas

Lead-gen funnel templates

Start from ready-made layouts and adapt them for your funnel in minutes.

Custom domains with SSL

Publish on your own domain with automatic SSL. Every URL and padlock a visitor sees is on your domain.

A/B testing built in

Run variants side by side and see which one real traffic prefers.

Lead qualification

Disqualifying answers screen people out as they go, and every lead is sent straight to your team.

Funnel analytics dashboard
Sample data

Insightful analytics

Watch per-step drop-off and see which step to look at first.

Form builder

Built for funnels, not surveys.

Compose multi-step flows with conditional logic and live drop-off on every step. Most form tools think in fields. Leadform thinks in conversion paths.

9:41
app.leadform.ioStep 1 of 2

Your Growth Audit

Answer two quick questions for a tailored growth plan.

What would you like to improve?

Sample data

Features

Everything you need to convert

From first click to qualified lead, every tool you need to capture, analyse, and grow.

Capture Every Lead

Mobile-first, multi-step forms on your own domain turn paid traffic into qualified leads, on every device.

SAMPLE QUALIFIER

7 steps

Postcode, roof, boiler · Conditional logic

Name
Email
Company

Real-time Analytics

See conversions as they happen and track sources, rates, and drop-off to optimise campaigns.

Conversion Rate

New leads by traffic source

Per-step

Funnel tracking

AI flags

Drop-off points

Paid Search(42%)
Social(28%)

Sample data

Custom domains

Publish on your own domain with automatic SSL. Every URL and padlock a visitor sees is on your domain.

A/B testing

Split-test steps and layouts, then promote the winner in one click.

Advertorials

Native pre-form pages that warm cold traffic before the first question.

Built-in CRM

Every submission is saved as a contact. Email opted-in contacts through your own SMTP, with an unsubscribe link in every message.

Multi-brand

Run every brand and client from one login, data isolated per workspace.

Team access

Invite teammates as company admins. Every user on your account is charged at the per-user fee.

Mobile-first

Tap-friendly multi-step forms that load fast and convert on phones.

AI insights

AI highlights the step most likely costing you submissions and suggests what to test.

Integrations

Pipe leads anywhere in seconds.

Send every lead to Leadbyte natively, or to Make, Zapier or your own endpoint by webhook.

  • Field mapping to Leadbyte; the full lead to Make, Zapier or any webhook
  • Fire events to GTM, GA4 and Clarity
  • Send email from your own domain via SMTP
  • Connect Make and Zapier by webhook, with no code to write
Leadform logo
LeadbyteNative
Meta PixelTracking ID
GA4Measurement ID
ClarityProject ID
Make / ZapierWebhook
Custom WebhookYour Endpoint
Capabilities

Included on every account.

Everything you need to build, publish, optimise and route leads, with no extra plugins required.

Multi-step lead funnels
Unlimited custom domains with automatic SSL
Unlimited workspaces & admin access
A/B testing with statistical significance
Per-step drop-off funnel analytics
Leadbyte field mapping, and webhooks for Make and Zapier
Advertorial pre-form landing pages
Built-in lead management & webhooks
Hidden-field bot filter on every form
Verticals

Built for high-volume lead generation.

Example use cases: how a multi-step funnel could be set up in three verticals.

Renewable Energy

Solar & Heat Pumps

Multi-step homeowner qualification funnels with postcode lookup, roof orientation and current energy setup, filtering out unqualified inquiries before sales callback.

Key capabilityConditional branching
Home Services

Boilers & Roofing

Quote funnels that ask about boiler age and urgency first, so every lead reaches your team with the answers your dispatcher needs.

Key capabilityUrgency question
Financial Services

Insurance & Claims

Multi-step enquiry capture that screens employment and cover needs before a call, with field mapping to Leadbyte or delivery to your own webhook.

Insurance and claims lead generation can be FCA-regulated, so you're responsible for holding any authorisation you need.

Key capabilityScreening questions
Industry Feature

As featured on The CRO Podcast.

Leadform's founder joins The CRO Network to explore whether multi-step funnels are the future of lead capture, and to analyse a telephone systems qualification journey.

The CRO Podcast . Episode 029

Leadform: The future of funnel builders? Telephone Systems Review

Leadform's founder joins The CRO Network's podcast series, breaking down multi-step qualification, drop-off visibility, and a live telephone systems funnel teardown.

Multi-step lead capture vs. traditional static forms
Live telephone systems qualification funnel review
Diagnostic step drop-off tracking and conversion optimization

Video hosted on YouTube by The CRO Network . 50 minutes

Pay as you go

Simple, transparent pricing.

£19 per user a month, plus a charge for each lead that falls from £0.24 to £0.18 as your volume grows.

Work out your price Prices ex-VAT at 20% · Businesses only
Price per leadGBP · ex-VAT
£0.24
£0.21
£0.195
£0.19
£0.18
1–500≤2.5k≤10k≤25k25k+
Leadform homeLeadform

Start capturing leads.

Build branded funnels, A/B test every step, and route qualified leads straight to your team. No code required.

Leadform builder showing a multi-step form. Sample content.
Form steps3 stepsSample preview